Objects that do not fit are a distraction. It is the job of the photographer to send a preparation list to the client before the shoot.
In videography, every shot is a sentence. Every shot is a line. Every shot must add to the video's narrative direction. Any shot that does not add takes the viewer away from the video's message.
This is true for any company with a product that they are selling. How a company shoots their products impacts how customers perceive the product.
The more social media we see, the less we notice it. We have labeled it. We have put it all into patterns. Successful video ads break those patterns. They interrupt the filing process going on in our heads.